New Power Generation is a celebration of a shift in beauty standards, a return to celebrating unique beauty. A new way of thinking of beauty outside the realms of conformity, celebrating diversity. A beauty that shines from our souls and is defined by our struggles and strength, our uniqueness, our authenticity.It is a commentary on what’s TRULY beautiful. Through images and video, we get to the heart of what makes someone beautiful and offer a different take on the standards we see all too often pushed in the media.